There’s no denying that the floral industry is a lucrative one. According to a report by Global Industry Analysts, Inc. (GIA), the global market for cut flowers was worth $30.7 ...
While floriculture as a whole has not changed throughout the years, the way flowers are marketed certainly has. Although there are innovations in growing, floral varieties, packing, and logistics, the ...
Pampas grass is versatile, long-lasting, and adds the perfect amount of texture to any arrangement or room. It’s no wonder that it’s still trending since it first rose to popularity ...
At New Bloom Solutions (NBS), we’re always looking to get you the latest insights into the industry so that you have the knowledge you need to succeed. In this article, ...
Christmas isn’t as busy a time for florists as Valentine’s Day or Mother’s Day, but it’s still a great time to boost sales and close out the year with large ...
Whether it’s poinsettias and wreaths around Christmas time or chrysanthemums during the fall season, there’s no denying that some florals get you in the holiday spirit. Flowers are great mental ...
Email marketing is a great way to connect with your customers and drive floral sales. While digital marketing is a term ubiquitous, most businesses focus on social media marketing and ...
Heather Waits, proprietor of Bloomtastic Florist, Columbus, OH, has been elected to the Board of Directors of the Great Lakes Floral Association (GLFA).
Check out this article on fall floral trends to learn about everything, from color choices to design details, for the upcoming season.
At New Bloom Solutions and Above All Flowers, we aim to promote innovation and help the flower industry grow infinitely. That’s why we’re always looking out for originality and fresh ...