As big events are becoming more intimate, people are embracing the power of DIY. Many brides opt to use wholesale floral supplies to create their own floral arrangements for their ...
Mother’s Day is one of the most important holidays for the floral industry. In fact, it accounts for 24% of all spending in the holiday category at florists and 26% ...
Mother’s Day is one of the most important holidays for the floral industry. When it comes to transactions, Mother’s Day accounts for 26% of all holiday flower transactions, coming in ...
The sunflower (Helianthus), called “sunyashnikiis” in Ukrainian, is the national flower of Ukraine. The bright yellow blooms are an integral part of its culture, heritage, and even its economy. Sunflowers ...
Starting your own flower business isn’t a simple process, especially with the competitive floral industry. There are more than 33,069 flower businesses in the U.S. alone and more than 1,045 ...
We see new floral design trends take over the floral industry every year. With things constantly changing, it’s important to keep up with new trends and show your business as ...
Flower Fact: Hellebores, Camellias, Gardenias all bloom during the winter months making them a great option to use in arrangements during January.
Valentine’s Day is the biggest sales opportunity and holiday for the floral industry, and it’s essential to be prepared for it. Since logistics and floral cold chain supply are complex, ...
Like any other industry, the floral industry can benefit from digital marketing. We live in a digital world where floral e-commerce is booming, and most purchases are made online. However, ...